Design-driven tribute to the timeless partnership between Kobe Bryant and Nike, told through a modern visual narrative that blends performance, legacy, and art. Using a refined graphic system and my own custom visual identity, this project reimagines Kobe’s journey through three defining chapters
A Journey Forged in Greatness
From the first step to the final shot, Kobe Bryant’s journey with Nike is told in three defining chapters—The Genesis, The Venom, and The Muse. Each chapter represents a distinct phase in his evolution: the fearless beginning of a new partnership, the prime years of dominance and back-to-back glory, and the introspective creativity that carried his influence far beyond the court.
Together, they form a complete portrait of a legacy built on obsession, reinvention, and the eternal pursuit of greatness.
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(2016-25©)