Eternal Mastery - Nike

Eternal Mastery - Nike

Introduction

Introduction

A visual and emotional narrative that celebrates Kobe Bryant’s relentless pursuit of greatness and Nike’s legacy of innovation, which brought together through design that inspires, empowers, and remembers.

Year

2025

Industry

Fashion & Sportswear

Timeline

12 weeks

Introduction

A visual and emotional narrative that celebrates Kobe Bryant’s relentless pursuit of greatness and Nike’s legacy of innovation, which brought together through design that inspires, empowers, and remembers.

Year

2025

Industry

Fashion & Sportswear

Timeline

12 weeks

Legacy Meets Innovation

Legacy Meets Innovation

Legacy Meets Innovation

Design-driven tribute to the timeless partnership between Kobe Bryant and Nike, told through a modern visual narrative that blends performance, legacy, and art. Using a refined graphic system and my own custom visual identity, this project reimagines Kobe’s journey through three defining chapters

A Journey Forged in Greatness

Chapters of Mastery

Chapters of Mastery

Chapters of Mastery

From the first step to the final shot, Kobe Bryant’s journey with Nike is told in three defining chapters—The Genesis, The Venom, and The Muse. Each chapter represents a distinct phase in his evolution: the fearless beginning of a new partnership, the prime years of dominance and back-to-back glory, and the introspective creativity that carried his influence far beyond the court.

Together, they form a complete portrait of a legacy built on obsession, reinvention, and the eternal pursuit of greatness.

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Team Lead

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Gary Lau

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Let’s talk.

Tell us about your project—whether it’s a brand, e-commerce, or marketing.

Quick response.

If you’re ready to create and collaborate, we’d love to hear from you.

Clear next steps.

After the consultation, we’ll provide you with a detailed plan and timeline.

Team Lead

at graphxx®

Gary Lau

graphxX®

Have a project in mind?

By submitting, you agree to our Terms and Privacy Policy.

© 2025 graphxX® Studio

Let’s talk.

Tell us about your project—whether it’s a brand, e-commerce, or marketing.

Quick response.

If you’re ready to create and collaborate, we’d love to hear from you.

Clear next steps.

After the consultation, we’ll provide you with a detailed plan and timeline.

Team Lead

at graphxx®

Gary Lau