They needed to differentiate in a highly technical category, while remaining accessible to a broad range of industrial and consumer buyers. We were tasked with balancing scientific credibility with visual clarity.
Request building a scalable identity that could live across packaging, product applications, digital commerce, and environmental graphics.
Identity features a dynamic symbol system inspired by molecular networks and absorption patterns, paired with a high-contrast, future-forward color palette.
From industrial packaging to international e-commerce storefronts, Capable AC now communicates technical excellence through a consistent, confident, and contemporary visual language.
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(2016-25©)
